Name: The Human Side of Enterprise

Author: Douglas McGregor
Year: 1960
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Genres/categories:
Business, Non Fiction

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ISBNs:
9780140091243
9780070450981
0140091246
0070450986
The book that introduced the concepts Theory X and Theory Y into the vocabulary of management studies. These were intended to be an analytic tool for characterizing the ways managers viewed their workers, and the assumptions about human nature on which they were based.
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